Cliff Vmir’s FEMMÈ Grand Opening Shines Bright in Buckhead
- Porche Madre
- Oct 6
- 2 min read
On Saturday, October 4th, Atlanta’s elite gathered in Buckhead to celebrate the dazzling grand opening of beauty mogul and celebrity hairstylist Cliff Vmir’s FEMMÈ flagship destination. The 3,000-square-foot space—an innovative blend of salon, storefront, and warehouse—marks a defining new chapter in Cliff’s growing beauty empire. Guests were greeted by Cliff and his “FEMMÈ Boys,” who brought high energy and flair to the ribbon-cutting moment. Designed by iElevated Images, the luxurious space shimmered with sleek epoxy floors, custom art by DSD, and an aesthetic that married elegance with edge.
From the first look alone, it was clear FEMMÈ was more than a salon—it was a statement.
Hosted by V103’s Tori Starr, the celebration drew an A-list crowd including Da Brat, Judy Harris-Dupart, Saucy Santana, Sukihana, Leticia Gardner, Tammy Rivera, Karlie Redd, Big Sexy, Shekinah, Shod Santiago, and Brii Renee, among others. Guests sipped on signature FEMMÈ slushies by Slushy Box ATL and enjoyed curated bites by Feed the Streetz, all while vibing to music from DJ Steff. Cameras flashed as attendees mixed and mingled, turning the evening into a glamorous reflection of Cliff’s world—bold, inclusive, and unapologetically fabulous. Each corner of the event spoke to Cliff’s meticulous vision, celebrating both style and empowerment. It wasn’t just a launch—it was a moment of cultural affirmation for the beauty community.
The night’s highlight came when State Representative Eric Bell II took the stage to present Cliff Vmir with a Resolution from the Georgia House of Representatives, recognizing his impact on Atlanta’s beauty and business landscape. The moment drew applause and emotion, cementing Cliff’s role as not just a trendsetter but a leader in his field. Dressed immaculately, Cliff stood beside Atlanta legends and rising stars, radiating gratitude and purpose. His acknowledgment from the state underscored the significance of what he’s built—not just a brand, but a movement. For Cliff, the honor symbolized the power of passion, perseverance, and purpose aligning.
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“I am so excited for the expansion of FEMMÈ,” said Cliff Vmir, reflecting on two decades of dedication to the beauty industry. “Opening my storefront and expanding our products into over 250 stores nationwide means the world to me.” His heartfelt gratitude resonated through the room as he thanked his loyal supporters, stylists, and community who helped bring his vision to life. The FEMMÈ brand, already a viral sensation with over 15,000 product units sold on TikTok Shop, continues to break boundaries and redefine beauty on its own terms. For Cliff, the flagship isn’t just a business—it’s legacy in motion.
As the evening drew to a close, guests left inspired by the innovation and intention behind FEMMÈ’s flagship. With Cliff Vmir at the helm, the future of the beauty industry in Atlanta shines brighter than ever. The event embodied everything Cliff stands for—creativity, inclusivity, and excellence. Through his artistry and entrepreneurial vision, Cliff Vmir continues to elevate beauty beyond aesthetics, transforming it into empowerment. And as Atlanta toasted his success, one truth became clear: FEMMÈ is not just a brand—it’s a movement led by brilliance.
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