NYFW came and went in a hurry this past September!
Power Squad Campaign stamped the season with a series of magazine spreads for the designers and models who participated in our Power Shoot.
One of the designers we captured is the creator of Haute Lineage Couture, Berlinda Hinds. This September we published her in Bliss Italy and Bloom Roma .
HERE IS AN EXCLUSIVE SNEAK PEAK TO THE EDITORIAL :
Photographer Nehemiah Rowland
Model Deanna Seymone
Designer Berlinda Hinds @ HL Couture
Makeup Latraice Venair
Producer Jewelz Lopez
Berlinda Hinds has been featured in various fashion shows including our ‘23 February NYFW production.
Q1: When you are creating a new gown where do you pull from for inspiration and trends?
Berlinda : I pull inspiration from archived pieces from prominent designers, movies, music, architecture, nature & landscapes. Even current events or the current social climate.
Q2: How long have you had your business open for clients , and what are some inspiring stories in your journey that keep you going?
Berlinda : I have been designing since 2014. Started excepting clients in 2016. Most of my pieces are commissioned for meaningful moments like birthdays, proms weddings & galas.
My pieces are more than just couture fashion.
They help to celebrate & commemorate major moments in people’s lives. That in itself pushes me to create what my clients envision. That to me is mission accomplished. Creating visions of beauty for unforgettable moments.
Q3: Are there any tips you can give to someone looking to enter this industry?
Berlinda : Make sure this is what you want & not the “glitz & glamour” of it all.
Majority of your time will be putting in WORK! Do it with heart or not at all. Clients are your best promoters.
Do your best work always!
Q4: Prom season is very important for you, how do you handle the pressure and hustle of the season.
Berlinda : You have to be organized for prom season. Start from early with promotion & do not rely or social media as your only form of promotion.
Q5: What other ways do you market outside of social media?
Berlinda : Ground work, you have to hit the pavement! That’s my change up.
If you are a model or designer looking to get fresh published content, Power Squad Campaign will be partnering with In The City Magazine for our ATL Power Shoots coming next year.
Stay tuned for ticket releases @PowerSquadCampaign on Instagram.
Early bird tickets will receive an automatic 25% through Eventbrite for the first 2 weeks of sales.
Spots are limited!
Author:
Freelance Producer / Model
Founder of Power Squad Campaign
B.A Public Health & Psychology
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